We are in year one of this ongoing COVID-19 pandemic and online shopping hasn’t been this trendy since this outbreak came about. COVID-19 has been hurting in-person traffic for a lot of retailers which has caused millions of people to transition to online shopping and anxiety for Americans has skyrocketed to the roof.
Stores across the U.S. have also been running out necessity items such as hand sanitizer, toilet paper, baby wipes, etc. and this factor is the significant drive on why online shopping is the new norm and adds to the fact that millions of people are trying to avoid large crowds and public places to protect themselves and their loved ones.
You may be wondering what people are buying online that is causing an uptick in purchased items. Below is a list of commonly purchased items that people are buying and an insight on what is driving the uptick for these basic items online:
Masks
According to the CDC guidelines, people are strictly mandated to wear a mask wherever they go and both officials and medical experts are continuing to stress the importance of wearing them as well as constantly keeping your hands clean. According to Adobe Analytics, E-commerce purchases of virus protection products such as masks, antibacterial sprays, gloves, etc. has surged to 515%.
Meds
While people have been traveling, states and countries across the U.S. have been putting travel restrictions to help lower the spread of the virus which has prompted U.S. consumers to stock up on meds, so they can better prepare themselves if and when they catch the virus. It was reported that purchases for cough, cold and flu products have increased to 160% while purchases for pain relievers has increased to 130%.
Pantry
Non-perishable items such as canned goods like for example, pasta, rice, chef boyardee, chicken noodle soup, oatmeal etc. are commonly known staples in state emergencies and these items are up 60% and 50%, respectively.
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